Marketing

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We at Highland believe that to maintain both our and your strong positions in the marketplace, we must constantly strive for better marketing programs and concepts. Among those that we have implemented and are ongoing are:
  • Joint marketing efforts with the distributor, manufacturer and highland utilizing the phone, fax and internet.

  • Customized computer quotation system for faster and more accurate service, accompanied by automated quote tracking and follow-up.

  • New product releases updated on both fax and internet.

  • Trade show attendance and support functions

  • Value added services.
  • Principal distributors served.

  • Principal industrial / OEM accounts served.

  • Web development services available upon request.

  • Product training with engineering groups who specify product.

  • Hold product information classes at distributors, contractors and end-users.

  • Provide technical support at job sites or OEM locations.
 

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